While managing Nothing to Wine About, I had the privilege of working with many different influencers, wine makers and winery owners. 

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One of the local influencers I worked closely with was the account 'Wine Routes'. Wine Routes is a company that focuses on helping wine enthusiasts discover information about wineries throughout the US. I met with the owner and brainstormed on how to effectively increase our accounts. He provided a list of local wineries who were a part of his organization, and a card for tastings. It was my job to visit and photograph these local wineries representing Wine Routes, post the photos, and tag Wine Routes so they could repost. I also mentioned Wine Routes to wineries not included on the list. This arrangement built my connections and photo gallery, increased my followers, and benefited both of us. Since Wine Routes helps promote these local wineries, having a representative visit regularly created a relationship and ultimately led the wineries becoming involved with Wine Routes.